Energizing Squarespace Website for a Marketing Consultant
Dream Business Island
Dream Business Island provides marketing automation services for coaches and course creators. The founder of this consultancy business, Ana, is our fellow Ukrainian who now resides in Miami, Florida. With multiple years of experience in digital marketing, Ana founds her passion in helping coaches and course creators automate their businesses.
To promote her consultancy online Ana needed a website and she opted for Squarespace and our premium template Lemongrass. This template is originally created with podcasters in mind but it also works well for any service-based business.
Ana’s customization of Lemongrass looks very lively and boisterous. The website transpires optimism and readiness to help level up the businesses of her clients. It shows Ana as a very energetic and industrious marketing specialist.
Each of our templates is a pre-made brand, and it is easy to customize it without changing much, yet look authentic. To achieve the best result, it is better to follow the logic of the layouts, colors, and details, changing as little as possible.
For instance, Ana created her logo by taking the template’s dummy logo as an example. This is a font-based type of logo, that was easy to recreate in Figma. It looks neat in the website’s header because it is in harmony with the rest of the website’s design. Ana has also prepared an alternative color of the logo – all-white – in order for it to look good in the footer.
On the Services page, Ana used colorful split sections to present her packages as well as columns for listing her one-time support services.
She has easily connected her Squarespace website to Calendly to set up free consultation calls and keep the steady stream of new clients coming her way.
Leaving the font logic and main font pair the same, she has swapped a script decorative font for the one of her liking.